


| Number Fever: The Pepsi Contest That Became a Deadly Fiasco |
|
Pepsi hired a Mexican company, DG Consultores, to bring Number Fever to Argentina, Chile, Guatemala, Mexico, and the Philippines, where it truly caught fire. Monthly sales there quickly jumped from $10 million to $14 million and its market share from 19.4% to 24.9%. Bottling plants roared 20 hours a day, doubling their usual production.
Posted: 2020-08-04 07:32:00
|
If you are a broadcaster or Christian program producer you can schedule a 15 min FREE consultation with an EGR specialist to help you evaluate all possible Int'l broadcasting options.
We will call you back at a number and time of your convenience, and will gladly answer any question that you may have on how to broadcast your Christian message worldwide.