


| Adult coloring books are not just a fad |
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In 2015, an estimated 12 million adult coloring books were sold in the United States, according to Nielsen Bookscan. There are adult coloring books for hipsters, "Dr. Who" fans, cat lovers, Taylor Swift devotees, and admirers of Supreme Court Justice Ruth Bader Ginsburg -- pretty much anyone with a niche interest and a need to relax.
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